From the standpoint of the association’s vision and mission, the idea of the project focused on empowerment processes, as the project addresses the issue of marginalization that society suffers from, especially women and girls. The project focuses on the social and economic empowerment of the target groups and takes social empowerment as an entry point to economic empowerment processes. The economic and social empowerment project for the marginalized in the village of Dendera is a catalyst for creating a nucleus. The target groups of the project rely on it, leading to a decrease in the poverty rate, which would contribute to solving other societal problems that the target community suffers from, through vocational and vocational training programs and helping them establish projects. The project also focused on the problem of illiteracy among women and girls in the age group from 18 to 29 years, that is, for girls about to get married or married women. Illiteracy is considered one of the most serious problems in the targeted community and results from illiteracy. A group of problems, the most serious of which are unemployment, increased poverty rates, increased marginalization of a large segment within society, weak participation processes, and the continuation of wrong habits and direct and indirect negative behaviors, as well as reproductive health, such as repeated pregnancies and an increase in the number of family members, lack of spacing between one pregnancy and the next, or failure to follow up on pregnancies by health service providers, and lack of awareness of danger signs during pregnancy and childbirth, and during the postpartum period, which exposes women to a group of health problems and surgeries. Malnutrition among children is due to the family head’s lack of awareness of the components of a healthy diet. This is in addition to indirect negative behaviors such as dealing with the environment with its components, which we refer to in dealing with solid waste, the most dangerous of which is burning plastic, storing water, and personal hygiene.
The project also focused on explaining the idea of entrepreneurship. Business and creating psychological motivations and incentives for the target groups to work and own micro-enterprises that can be developed in a way that contributes to improving the economic conditions of the family and fighting poverty. The project work was completed by opening a marketing outlet for the products of these groups, as well as providing raw materials to ensure fair competition for their products in the local market.
The direct target groups of the project:
The proposed project targets 144 women and girls in the age group from 18 to 29 years from marginalized groups that suffer from illiteracy and low levels of family income in general, most of whom are families. The poor and very poor, and the impact of the problem extends to include other individuals, as there is a link between women’s awareness and family health. Women are the ones who feed and nurse the family in cases of illness. Children are also affected by this problem. Families in the age group from 3 years to 8 years who suffer from malnutrition.
Indirect target groups of the project:
Targeted women's children in the age group from one to eight years: (children's weight activities and treatment of malnutrition)
The entire family: to support the wife or daughter Some expenses that enable them to live a decent life
Society: By reducing the rate of family poverty, lowering the level of unemployment, and creating a model capable of fighting poverty that can be replicated with other groups Other
