This project addresses several problems facing our Egyptian society and affecting it negatively. It is considered a means of combating poverty and encouraging low-income groups to work in economic projects, which contributes to reducing unemployment and improving income for most families. Moreover, this project helped the female breadwinner to find a source of income for her family, which led to raising the family’s standard of living

The project works to grant the beneficiaries of the poorest families interest-free loans for appropriate periods of time in order to establish small income-generating projects with the aim of strengthening the financial capabilities of the targeted families and moving them from need to production, which leads to increasing job opportunities and thus reducing and increasing unemployment. Individual income, raising the family’s standard of living, and reducing poverty rates. This project includes small and micro projects. This project includes implementing development activities only, such as training services of various kinds and supporting small projects financially and technically. The association is also keen to fully verify the seriousness of the project and the extent to which it achieves a public interest, and then Personal interest. The association also has the right to determine the areas of work, the project’s administrative needs, time plans, and deal with the target groups of the project’s activities and other activities based on social and economic research and a geographical survey of the area in a way that serves the goals and interest of the project, the beneficiaries, and the local community.

The direct target group of the project

This project targets the most vulnerable groups, low-income families, female breadwinners, widowed and divorced women, fishermen, farmers, and people with special needs. It also targets small projects, whether they are (commercial - service - agricultural - industrial - fishing). It also targets young people looking for job opportunities. Which leads to reducing the burden on the state in providing job opportunities. This project also targets women who want to work in their homes by providing the necessary tools and equipment to practice the activity

The indirect target group of the project

This project aims to participate with the community in raising the standard of living of individuals and families for a bright tomorrow and to seek to mobilize the community’s resources, invest in its capabilities and meet its needs to resist harmful customs and traditions through social responsibility. This project also aims to transform society from a consumer society to A productive society that benefits society as a whole.